Insight
Feel like you understand 'Insight' but don't know how to use it? We explain
An insight is a deep and revealing understanding about something, usually obtained through data analysis, observation, or experience. It goes beyond a simple fact: it's when you connect scattered information and discover something meaningful that helps you make decisions or better understand a situation.
How to use 'Insight' in a meeting?
Instead of saying 'I found interesting information', say: 'I discovered a key insight: 70% of our users abandon the process at the third step'. This sounds more professional and specific.
Real examples
Presenting analysis results
“The most important insight is that our users value speed more than advanced features.”
In a marketing meeting
“This insight changes our strategy: our target audience isn't looking for low price, they're looking for trust.”
Discussing with the team
“We need more user behavior insights before making this decision.”
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