MVP
Minimum Viable Product
It's the simplest version of your product that solves the main problem and allows you to validate if it works with real users. It's not your incomplete product, it's your essential product without decorations.
How to defend an MVP when everyone wants more features?
Say: 'The MVP is launching with the minimum to learn fast. If we add everything from the start and it fails, we lost 6 months. If we launch the MVP in 1 month and it fails, we adjust quickly. We spend less and learn more.'
Real examples
Team wants to add 'essential' features before launching
“Instead of: 'We need everything perfect.' Better: 'The MVP is launching only what solves the main pain. If users pay for this simple version, we'll know it's worth investing in more features.'”
Investor asks when you're going to launch
“Instead of: 'When it's ready.' Better: 'We launch the MVP in 6 weeks: only registration, upload photo, and share. We validate if the core works. If there's traction, we add the rest.'”
Comparing with competition that has more features
“Instead of: 'We need to match them.' Better: 'They launched with everything and it took them 2 years. Our MVP launches in 2 months with the essentials. We iterate based on real feedback, not assumptions.'”
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