Buy-in
What does getting someone's 'buy-in' mean?
Buy-in is the active agreement or commitment of a person or group to an idea, project, or decision. It's not just passive acceptance, but genuine support and willingness to contribute to success.
How to ask for buy-in without sounding demanding?
Say: 'I need your buy-in to move forward with this proposal' or 'Without senior team buy-in, this project won't take off'.
Real examples
When presenting an initiative
“Before investing resources, I need buy-in from finance and the CEO.”
In an internal negotiation
“I got the product team's buy-in by showing them user data.”
When evaluating viability
“Without area leaders' buy-in, this digital transformation won't work.”
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